Thursday, November 19, 2009

30 Rock's Cheesy Blasters brought to life

Posted by on Thu, Nov 19, 2009 at 10:30 AM

click to enlarge cheesyblasters111909.jpg

When 30 Rock recently introduced a fictional new hot pocket-cheese-filled hot dog hybrid -- Cheesy Blasters -- it was the kind of food that felt right up there with America's current fair food obsession.

Now, the duo behind Lunch Blog KC has brought the frank-enstein creation to life, complete with recipe and lots of pictures. Fat City caught up with Robert Bishop, one of the bloggers responsible for bringing Cheesy Blasters to life.

How did the real-life version of Cheesy Blasters came about.


As soon as Liz Lemon sang the Cheesy Blasters jingle, my wife Kelly turned to me and asked, "You'd totally eat that, wouldn't you?" I didn't need to actually answer the question.


A couple of weeks later, Shaw and I were planning a college food guys' night with yard beers and frozen wings, burritos and pizzas, and discovered these Tyson Anytizers chicken nuggets that are stuffed with pizza. That set us on a hunt for the most Cheesy Blasters-like product possible, and when we were unable to come up with much, we got the inspiration to just make them ourselves. 

How did it come together? Did you repeatedly watch 30 Rock?

We only had to rewatch the scene once -- the jingle

is ridiculously catchy and really the entire recipe is right in there.

Don't forget to do the air guitar thing when you get to "You got Cheesy

Blasters!"


Pizza-wise, we considered using a Papa Murphy's

take-and-bake, Totino's frozen pizza and a pepperoni Hot Pocket, but

those all felt like cheating.

Do you think the cheesy blaster has real market potential?


In a world where

KFC is thinking about rolling out the Double Down sandwich, I can't

imagine there isn't a market for Cheesy Blasters.

What is the deal with 30 Rock writers and food?


I don't know what the deal is with 30 Rock and

food, but if I ever come across a Fatty Fat's Sandwich Ranch, I am

absolutely stopping for a bite to eat.

Have you heard from the Meatcat (the fictional brand mascot) yet?


No word

from Meatcat. I figure there are lots of kids out who deserve Cheesy

Blasters before he gets to us, so we're trying to cut him some slack.

[Images courtesy of the Lunch Blog KC]

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