Monday, January 18, 2010

Taking a bite out of Reese's Dark

Posted by Jonathan Bender on Mon, Jan 18, 2010 at 10:30 AM

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​Candy is becoming too much like blockbuster movies -- a successful idea diluted through the introduction of spin-offs and sequels. And sadly, Reese's Peanut Butter Cups are turning into a shell of themselves.

There's white chocolate and peanut butter; milk chocolate, peanut butter and nuts; a crispy crunchy Reese's (like the sad offspring of a Nestle's Crunch and a peanut butter cup); and one with a caramel flavored center that is the same mistake you make at the sundae bar when you decide to add butterscotch or a fruit topping. 

I didn't try Reese's Dark when they were released last June -- but a frequently running ad campaign that shows the brightness being adjusted on your television screen snookered me in this weekend. Well, that and the retro price of two-for-a-dollar.


click to enlarge IMG_0693.JPG

The first bite reminded me of that oval-shaped peanut butter eggs covered with waxy chocolate that have been

standard in Easter baskets for the past decade.

The defining

characteristic of a Reese's Peanut Butter Cup is how well the chocolate

and peanut butter blend in your mouth. It's why generic

versions are never quite as satisfying -- they can't quite approximate

the balance of a Reese's.

But with the dark chocolate, you get a much greater contrast between the peanut butter and chocolate. The chocolate is the candy equivalent of semi-sweet chocolate chips you would use in baking. The peanut butter is saltier and even has a bit of roasted flavor. It tastes less sweet than the original -- almost like creamy natural peanut butter that has a bit of a grainy texture. 

The end result is a slightly softer peanut butter cup that, while interesting, only serves to reinforce what you might have expected -- you're better off with the original.  

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I had these years ago when they first came out (early 2000s). They are not near as good as they were then. There was 'more' of the whole thing, and better PB and dark chocolate.

Sigh.

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Posted by Chris on 01/21/2010 at 6:26 PM

I haven't tried these yet but no PB cup should ever be soft.. the first step in eating a PB cup is sticking it in the freezer for a little bit.

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Posted by Ryan on 01/18/2010 at 10:25 AM
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