Friday, June 25, 2010

Ben & Jerry's promotes volunteerism with two new flavors

Posted By on Fri, Jun 25, 2010 at 10:30 AM

click to enlarge ben_jerry_new_target_flavors_590.jpg

It's too hot not to think about ice cream. Ben & Jerry's is rolling out two new flavors this week to help raise awareness for VolunteerMatch -- a website that helps volunteers find short-term projects in their community.

Berry Voluntary is raspberry-cheesecake ice cream with white chocolate chunks and raspberry swirls. Brownie Chew Gooder is vanilla-caramel ice cream with fudge brownies and a caramel swirl. The two flavors are available only at Target in mini-cups ($1.25) and pints ($3.50).

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