Thursday, September 23, 2010

Tuned Pale Ale sounds great after a few beers

Posted by on Thu, Sep 23, 2010 at 12:00 PM

click to enlarge The first bottle band?
  • The first bottle band?

Jug bands had a pretty good run last century. But with time comes innovation, and Tuned Pale Ale, based in Philadelphia, might just have given the world what it needs to enjoy some down-home bottle-blowing tunes (hat tip to the Urban Grocer).

Thanks to a clever bottle design and musically inspired labeling, Tuned Pale Ale is an instrument masquerading as a beer bottle. Even better, in order for it to function you have to drink some of the beer inside.

click to enlarge You're not a drinker, you're a struggling artist.
  • You're not a drinker, you're a struggling artist.

Tuned is a design company that draws its inspiration from sound. The beer bottle (at right) for Tuned Pale Ale can actually be used as an instrument in several different ways. The label features the musical notes that correspond to your level of beer while the grooves along the side (near the drinker's thumb) can be strummed with a bottle cap. The beer's six-pack holder can even be flipped over and turned into a tongue drum.

Tuned has actually been produced and drunk, but it's not currently on the market. If you happen to own a brewery or were looking to get into the bottled-beer business, the designers behind Tuned are looking for a distributor.

And when that happens, you should form a bottle band, because every band needs lot of practice. Until then, you can still work on your technique, one six-pack at a time.
 
[Images via Tuned].


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