Tuesday, August 2, 2011

The five best food mascots in Kansas City

Posted by on Tue, Aug 2, 2011 at 9:30 AM

Mascots have a perilously short life span.
  • Mascots have a perilously short life span.

While Kansas City doesn't have Justin Timberlake to exhort people down to Omeletteville, we do have a surprisingly robust food-mascot culture. And while our greatest mascot may have fallen -- a moment of silence for the soups and hero chef of Souperman -- there are plenty of mascots left to pick up the mantle.

A mascot can be funny or engaging, but most importantly, it must be instantly recognizable. If you were to take the letters off a restaurant's signage, a mascot should still be strong enough to let you know where you are. Here are five that fit the bill.

You had me at monocle, New York Dawg Pound.
  • You had me at monocle, New York Dawg Pound.

5. Lulu's Thai Noodle Shop -- The cute cartoon girl with a bowl haircut and a bowl of noodles is one of the easiest signs downtown to recognize.

4. Belly Up Bar-B-Que -- The catering company has a red chili pepper with sunglasses, holding a glass of wine like a waiter. "I asked for a chili pepper with a pig-nose disguise, a shit-eating grin and a glass of wine. I just wanted to project subtle confidence," chef Craig Adcock told Fat City last month. Mission accomplished.

3. Fresher Than Fresh Snow Cones -- The snow cone with arms and legs has a name -- Snowie -- and funny proportions that are the result of owner Lindsay Laricks' former career as a graphic designer.

2. New York Dawg Pound
-- A dog with a monocle holding a hot dog gets filed under things I wish to see happen in real life. It's like 101 Dalmations meets the Aristocats.  

How does he not get any sauce on his beautiful clothes?
  • How does he not get any sauce on his beautiful clothes?
1. Gates Bar-B-Q -- The dapper gentleman holding a bag of Gates carryout is arguably the most iconic food mascot in Kansas City. That's what Fat City is arguing. Have you got somebody or something to top him?

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