Friday, August 27, 2010

Jason Whitlock's 'Explanation' is a week old, and we're all still dumber for it

Posted by Joe Tone on Fri, Aug 27, 2010 at 10:59 AM

click to enlarge Jason Whitlock will take his explaining to Fox Sports.
  • Jason Whitlock will take his explaining to Fox Sports.

The Explanation is a week old now, and has mostly unscrewed itself from the brains of Kansas City sports fans. Soon Jason Whitlock's drive-time exit interview will blend in with his other exit interviews, wherein he always confuses speaking "truth to power" with speaking "a lot."

Bloggers (like me) and navel-staring journalists (still me) will keep talking about the most salacious missiles launched during Whitlock's scorched-newsroom campaign, mostly regarding editor Mike Fannin. And since bloggers interpreted Whitlock's 5,000-watt bridge-burning escapade as the official start to hunting season, they'll keep mining Fannin's closet for irrelevant skeletons, somehow convinced that readers care about the editor-in-chief's capacity for partying.

This just in: they don't. Most readers don't even know Fannin's name, and they don't care to. All they know is what readers everywhere know: There are fewer faces in the paper they recognize, and fewer pages to thumb through.

Besides, all the drugs in LiLo's drug drawer couldn't hurt -- or help -- Fannin's chances of saving the Star from its fate, whatever that is. This is a business story, after all, and it's one Whitlock proved himself fully incapable of telling during the Explanation.

It didn't leave the same aftertaste as the rest of his rant, but it was there: Jason Whitlock's Plan to Save the Star. He'd approached Star management with a blueprint for preserving the paper, he said, and I expected to hear faulty-but-earnest theory on micro-payments or content re-investment. Instead, it was just more Whitlockian gibberish. To save the paper, he said out loud, they needed to do a better job of marketing its No. 1 asset: Jason Whitlock.

Alas, Fannin did not heed his advice, so Whitlock had to leave behind his great love, newspapers. With an apparently gaudy contract awaiting him at Fox, and his colleagues at the Star staring down another round of heartache, he should have sprinted away from the newspaper business with a smiling face full of spare ribs and twenties. Instead, he backed his way out slowly, with the safety on his mouth disengaged as always.

It wasn't just Fannin who got caught in the crossfire, either.

A central theme in Whitlock's diatribe was that the paper, rather than hunting the best stories, was "chasing awards." It's a common complaint among disgruntled newspaper people, who, being newspaper people, need a simple villain for every story, sort of how romance novelists need pool boys. And "management's chasing awards" makes a much cleaner narrative than than "eroding business models" and "shifting reader habits."

(The awards-ruined-newspapers theory is, by the way, a favorite of David Simon's, the creator of The Wire, who happens to the patron saint of Whitlock's cable box.)

The theory's logic falls apart when when you read the stories that win awards, which are often, you know, good. And while writers love to get them, most don't chase them. Columnists are a different breed, but most reporters chase a stat called Time Between Stories (T.B.S.). It works like this: The guys who input high school scores or make cop calls want to cover a beat some day; beat writers want to write features. Feature writers want to write for magazines, and magazine writers want to write books. Book authors? They go insane and start Tweeting.

Whitlock's rant mostly pinned the "awards culture" on management, but as there tends to be with Whitlock, there was collateral damage. Sam Mellinger, the Star's remaining sports columnist, resents the suggestion the staff has been sidetracked by awards. "I have felt some of what he's talking about over the years; it's so subjective, who wins and who doesn't," Mellinger says. "But I don't think that it ever got in the way of journalism."

Mellinger joined the Star 10 years ago as a lowly high schools reporter, and walked into a sports section that was actively -- vocally -- trying to put out the best sports section in the country. I wasn't here to witness it, but it's widely held that they did. And, yes, the hardware backs them up.

In the first half of this decade, when the Associated Press Sports Editors named the country' best sections, they always singled out the Star. Meanwhile bigger-city papers like my hometown San Francisco Chronicle and Mercury News were often shut out, and rightfully so. Individual writers piled up the plaques too, many of them on their way to bigger (and safer) jobs: Sports Illustrated's Joe Posnanski, Yahoo's Jeff Passan, ESPN's Wright Thompson and, yes, Fox Sport's Jason Whitlock.

Who was the sports editor back then? Mike Fannin.

"Mike is a big reason that [those reporters] came here," Mellinger says.

Fannin declined to comment about Whitlock's rant. Oddly enough, he was probably busy putting together a week-long special report on the Kansas City schools. Have you see it? It's not bad. Might even pick up an award or two.

I emailed Whitlock too, and asked if he wanted to talk more about all this. He didn't, although he did manage to call me racist for not immediately printing the rumors he was working so hard to spread, which I obviously was ignoring in deference to my fellow white man, Fannin.

So: If you thought all that outgoing anger was some elaborate piece of performance art, it wasn't. Or maybe it was and it was just incredibly well executed.

Either way, I'm glad it's over.

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Comments (12)

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Whitlock was *never* anything except a tabloid sideshow for an otherwise serious Sports section. Outrageous comic relief to draw in the Enquirer crossover demographic. Designated race-baiter, self-aggrandizing, controversial for the sake of generating attention toward himself.

Of *course* he'd end up at Fox, the Patron Network of Reality Programming.

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Posted by Elspode on September 8, 2010 at 1:25 PM

J W is a fat co$n who has never played sports in his life except ice cream wrestling

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Posted by Learn to write on August 31, 2010 at 8:36 AM

Chuck, oddly enough the blogger here has the better record. TJ did the investigating and the legwork to get a petition for a grand jury investigation of the BPU that resulted in criminal charges against a local lawyer and a high-ranking BPU official for ripping the BPU off for $400,000. The Star hasn't done any investigating of public corruption for years. It's basically a shill for the establishment (which is why I read The Pitch).

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Posted by John Altevogt on August 30, 2010 at 9:01 AM

One with an open mind?

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Posted by John Altevogt on August 30, 2010 at 8:56 AM

John Altevogt is why I could never do business with Reece and Nichols. What kind of a company would keep such a sick twisted individual on staff?

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Posted by Shame on Reece and Nichols on August 29, 2010 at 9:29 PM

John Altevogt

Interesting, the Star's use of its power to destroy an percieved enemy.

I'm sure Fannin is a jerk, but the feeding frenzy was, to me, a little too nasty. In addition, blogs are not held to the same standard (At least you would hope so.) as the KC Star (Their persecution of rottonpolitics guy, notwithstanding.).

At least in my naivete, I would like to think the Star is held to a higher standard.

thanks

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Posted by Chuck on August 29, 2010 at 4:26 PM

There is content in The Pitch? Silly me, I remember alt newsweeklies of 20 years ago which had enough content that you could sit down and read over a long lunch.

You make some good points about Whitlock missing how the new digital economy is putting papers like the Star out of business. But Whitlock is a *sports* columnist, one of the best around, and his role is to tell his story from the angle of a sports columnist.

I'm not normally a fan of "rich" guys, but I really have to side with, and appreciate, the way Whitlock handled his exit. He went out with class and told truth to power, albeit a waning power in this city. His absence is one less reason to read the Star, whose days are obviously numbered.

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Posted by Sports Guy on August 29, 2010 at 8:49 AM

Incidentally, for those feeling sorry for Fannin, there's a blogger in KCK (rottenpolitics,com) who did the petition drive that broke the latest scandal at the BPU and when he ran for office against the establishment candidate The Star dredged up a 20+ year old drug bust against him and rubbed his nose in it in both articles and editorials. No evidence exists to suggest that there has ever been a re-occurence of the behavior (unlike Fannin) but The Star felt it was important enough that it outweighed all of his civic activities.

So here's a thought, moving Tone over there might be too much of a culture shock, so let's move TJ Reardon in first as a transitional figure. Unlike Fannin, he has the balls to take on the establishment and that alone would be a massive change for The Star. Then you could move Tone over to put it under the control of a real journalist.

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Posted by John Altevogt on August 28, 2010 at 11:24 AM

Nice piece. Interesting that The Pitch would come to the aid of its colleagues when The Star never said a word when Carol Marinovich and Dick Bond went after The Kansan and pretty much destroyed it, but then just about everyone has more class than The Star. Chuck may be right, Tone should go run The Star.

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Posted by John Altevogt on August 28, 2010 at 10:13 AM

Excellent piece. Thank God for the weeklies.

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Posted by gustav on August 27, 2010 at 5:08 PM

Very well written and interesting article. This Tone guy should go save the Star.

Mike Fannin probably is a schmuck, but blogs all over the city, are breaking the butterfly on the wheel IMO.

Nice article Tone.

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Posted by Chuck on August 27, 2010 at 11:11 AM

If anything, the Star's rank-and-file should rejoice in the fact that the money saved by not paying Whitlock's salary could be used to hire three new reporters, or save the jobs of two current ones.
Yet "restructuring" is done more to keep shareholders happy and give execs who make even more than Whitlock did reason to keep their corner offices.

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Posted by Tom on August 27, 2010 at 10:33 AM
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