Tuesday, January 13, 2009

What the F(M)? 99.7 Boulevard Now Kiss?

Posted by Jason Harper on Tue, Jan 13, 2009 at 5:10 PM

997kiss.jpg

The above image is what you see when you go to www.997theboulevard.com.

We're as surprised as you are, folks. Imagine the shock of people driving home, expecting the usual "quality rock" and instead getting Top 40 and ... gahgahgahgagaaag Ryan Seacrest's syndicated show. This is way worse than when KY became the Boulevard. Expect delays on the drive home in the coming weeks -- due, mainly, to multi-car pileups.

Why, Entercom, why!?!?!

We will investigate. Stay tuned.

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Comments (64)

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Half a year later and I am still missing The Boulevard. Sad.

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Posted by Brian on July 21, 2009 at 11:56 AM

I dont like the new station, but still....The Boulevard was cool i guess, but 101 The Fox is the best!!!! I'm a Fox fan so I'm with the Fox.

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Posted by Knight on March 2, 2009 at 4:43 PM

What a shame - another day the music died. What can be done to protest this travesty besides boycotting the station? Maybe flood their fax machine with complaints??? Some serious anti-crap music mail???
Here's the info:
Entercom Communications
401 City Ave., Ste. 409
Bala Cynwyd, PA 19004
Voice 610-660-5610 Fax 610-660-5620
www.entercom.com

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Posted by Deb on February 11, 2009 at 12:41 PM

I loved the Blvd. I listened to almost all of my favorite rock oldies all the time I spent in my car. I hate the new format, why change something so good into something so mediocer? Please bring back the real rock music!

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Posted by Chris on February 1, 2009 at 6:07 PM

loved the blvd listened all the time to most of rocks best tunes hate it now and never tune in! please bring back the music.

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Posted by chris on February 1, 2009 at 5:04 PM

loved the blvd listened all the time to most of rocks best tunes hate it now and never tune in! please bring back the music.

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Posted by chris on February 1, 2009 at 5:01 PM

loved the blvd listened all the time to most of rocks best tunes hate it now and never tune in! please bring back the music.

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Posted by chris on February 1, 2009 at 4:58 PM

Minneapolis has the 'cites 97' Chicago has XRT Kansas City FINALLY got the BLVD and in one year it's gone and replaced with the usual crap KC has been playing on the radio since I arrived here in 95. When oh when will this town get it right?

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Posted by Greg on January 24, 2009 at 7:54 PM

What i want to know is where were all of you when ratings were so horrible that for entercom to make a profit for the station they had to pull the plug. Now im not saying the music was horrible but if you look at the ratings and yes that it was PD's look at when running a station, it was getting killed by everyone, including the TOP 40 crap you call it. Entercom had no other option but to pull the plug.

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Posted by Jeff on January 24, 2009 at 4:58 PM

Contact Pat Paxton in the Boston office at 617-779-5360 I called and left a message. Let's get the boulivard back! Everybody call or email him at ppaxton@entercom.com

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Posted by TOM OF LEAVENWORTH on January 23, 2009 at 2:23 PM

What a bummer!

We get a rock station comparable to the album rock of KY102 in the mid 70's, and what happens? The geeeeedy F----S of corporate America return us back into the days of the hated "DISCO".

Hell, I think I would rather listen to disco than the trival s--t they play.
Why can't Kansas City have a big time rock station like the rest of the big cities in our country?

Maybe Obama can see the injustice and set it right. LOL.

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Posted by Kratzsc on January 22, 2009 at 3:08 PM

What a bummer!

We get a rock station comparable to the album rock of KY102 in the mid 70's, and what happens? The geeeeedy F----S of corporate America return us back into the days of the hated "DISCO".

Hell, I think I would rather listen to disco than the trival s--t they play.
Why can't Kansas City have a big time rock station like the rest of the big cities in our country?

Maybe Obama can see the injustice and set it right. LOL.

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Posted by Kratzsc on January 22, 2009 at 3:08 PM

The Boulevard was the only good station in KC. It had to go.
Now we're back to listening to 101 playing Boston over and over and over again.

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Posted by Susan on January 22, 2009 at 8:36 AM

The Boulevard was the only good station in KC. It had to go.
Now we're back to listening to 101 playing Boston over and over and over again.

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Posted by Susan on January 22, 2009 at 8:35 AM

LOOKS LIKE I'M HEADED FOR TALK RADIO!!!

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Posted by TOM OF LEAVENWORTH on January 21, 2009 at 1:36 PM

NO WAY WILL I LISTEN TO ANOTHER SAMO station. WHen somehting works as well as the BLVD you should leavve it alone.

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Posted by VC on January 21, 2009 at 8:54 AM

I, like many, tuned into 99.7 one day and heard some total crap playing. I tuned into something else and then 10 minutes or so later came back to 99.7, only to find that the crap continued. Entercom: I listened to 99.7 all the time. It has now been deleted from my radio presets. Unbelievable.

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Posted by Matt on January 21, 2009 at 6:34 AM

I had only just discovered the Boulevard last September 08. What a great station! They catered to 40 somethings while introducing the younger generations to "Real"music. I'm sorry to see it go.
You have got to have at least one good radio station in a city like ours to keep the younger crowd from moving away. Sprint Center and the Power and Light district just won't cut it. Look at Springfield MO. They have great stations. KC is a university town so come on let's keep at least one good station.

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Posted by susan on January 20, 2009 at 3:56 PM

Figures -- "The Boulevard" lasted just over a year.

I might be in the minority here, but I didn't think the "format change" they made going from KY to The Boulevard was so great that it required a name/call letter change and a total DJ flush and refill. Sure, there were a lot more songs in the rotation, but it more and more sounded like a wider variety of the old KY as the year went on -- for the most part I found it acceptable.

While you (rightfully) complain about the demise of rock radio in KC, think about this: nowhere locally can you hear the rock artists that don't fit into 98.9's mold and have new material out -- 101 might play their old tunes, but who will play their current catalog? It's quite possible there will be chart-topping rock music out there that will not be played in KC because it's not heavy/crunchy enough for 98.9 and it's too new for 101.

Another thing we're severely lacking is a station (with enough power to be heard all over town) that will stick it's neck out and play LOCAL TALENT. We've needed that for decades, I always hoped The Planet would have held on and done this. If local talent can't even get airplay in their home town it sure doesn't make promoting them elsewhere any easier.......

Corporate Radio has got to be secretly involved with the satellite radio providers, why else would they drive entire groups of listeners away with idiotic moves like this?

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Posted by Ken Snyder on January 19, 2009 at 7:34 PM

I was still telling people about this amazing station...what happened? I turned to it one day, and some crap was on. Please say it was a mistake, and change it back!!!!

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Posted by Tricia Johnson on January 18, 2009 at 9:09 PM

What the F***. I kept changing channels and coming back to 99.7, thought my radio was jacked up. I have been listening to rock n roll in KC since the 60s and the boulevard was one of if not the best stations I've ever heard. Great mix of rock, especially rarely heard cuts. How could they do this. The new format totally sucks. Perfect example that change is not always good. BRING BACK THE BOULEVARD.

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Posted by the butcher on January 18, 2009 at 2:59 PM

I can't believe that you would change the format as you did. 99.7 The Blvd. was the best FM station in the metro area. I waited a long time for this city to produce a good FM station. For a city that prides itself with a history of music, the metro radio only seems to get worst and not better. No full time classical nor that of a Jazz station. Let's add to the list Fm Rock stations leave alot to be desired.
I have lived in other metro area's and The Blvd. was on par with great stations in much larger markets - New York, Chicago.
I would have liked to be a fly on the wall when you had your meeting regarding the change of format? "Well we really have a great FM Station in KC, what can we really do screw it up big time." If thats how the conversation went, you succeeded in your mission.
Bring back the old format and get rid of this crappy new one.
I never understood why someone whom is at the front of the line decides to go to the very back??

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Posted by Mitchel Epstein on January 18, 2009 at 11:20 AM

I can't believe that you would change the format as you did. 99.7 The Blvd. was the best FM station in the metro area. I waited a long time for this city to produce a good FM station. For a city that prides itself with a history of music, the metro radio only seems to get worst and not better. No full time classical nor that of a Jazz station. Let's add to the list Fm Rock stations leave alot to be desired.
I have lived in other metro area's and The Blvd. was on par with great stations in much larger markets - New York, Chicago.
I would have liked to be a fly on the wall when you had your meeting regarding the change of format? "Well we really have a great FM Station in KC, what can we really do screw it up big time." If thats how the conversation went, you succeeded in your mission.
Bring back the old format and get rid of this crappy new one.
I never understood why someone whom is at the front of the line decides to go to the very back??

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Posted by Mitchel Epstein on January 18, 2009 at 11:19 AM

I was on my way to work this Saturday morning and assumed that my radio wasn't pulling in the correct station. During the week I have a rider and out of courtesy I don't play the radio. This morning being on my own I flipped to the Boulevard, to be unpleasantly surprised. The switch to KISS to somehow bring in more female listeners is faulty thinking and not a good business decision. I, being female, would much rather listen to classic rock. The new "music" is repetitive and not at all innovative. The girls all sound the same and unless someone tells you who is singing, the songs could be generated by computer robots. We can only hope and pray that someone with a modicum of sense at Entercom will realize their mistake and switch back. I do not predict that this format will last, but what will follow is up to the radio gods.

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Posted by RAP on January 17, 2009 at 7:47 AM

Waking up Tuesday to an early morning talk show was quite a jolt. WTF is going on over at Entercom? Is Max Floyd behind this? 99.7 has been replaced on my shower radio by 94.9.
In the car, it's XM Jam-on, coffeehouse, bluegrass or Grateful Dead. 90.9 has a real good station if you can pull their signal. I also like KKFI 90.1 if tunes are playing.

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Posted by Gr8fulTed on January 16, 2009 at 5:36 PM

Please. Just move it back. 99.7 FM in Kansas City is reserved for the Boulevard and Nothing else. No offense Ryan, but like we say, we have enough already.

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Posted by eSavvy on January 16, 2009 at 10:38 AM

KISS SUCKS! Bring back the Boulevard. I'm a female and I would rather listen to the Boulevard than KISS.

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Posted by KarlaRose on January 16, 2009 at 10:07 AM

do something!!!

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Posted by john landry on January 16, 2009 at 1:27 AM

burn in hell! cheap commercial junk. Way to go you money hungry Dick, tapping into a market your rich ass daughter influenced you into! When do we get to see the whore on Sweet 16 Mtv? When you sell out big bucks to be selfish!!! God damn you! Kansas city is a small town. The one time we have a good station DICKS like you take it away. Leave it to people that have no idea about music. i hope who ever is responsible for this money making things burns in hell. or gets hit by a car or sits on a death bead and has to listen to this sh@t that is on the radio. GO Capitalism, go XM radio! Go to hell, jerk! Take your brittney spears and sleep well at night, DICK! Thanks for the change!

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Posted by ryan on January 16, 2009 at 1:24 AM

mix 93.3 is already infecting the airwaves in Kansas City. We cant handle two of them.

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Posted by John on January 15, 2009 at 9:38 PM

The Boulevard was an excellent station, and the DJ's were great. They were very knowledgible about the music and shared that with the listeners. The "perfect album side" and "9 @ 9" were great ideas to get the listeners invested in the station. I listened to 99.7 almost exclusively.

The press release mentioned your that the new format is very successful in NYC and LA. After living in KC for many years, living in LA for a short time, and working with people in NYC, I will tell you that Kansas Citians are nothing like the folks in NYC or LA.

It appears that the new format targets a younger audience. Since the discretionary income of the 40-55 year age group is much higher, it makes no business sense to target the 20 and 30-somethings with much less discretionary income.

Finally, the press release said that the new target audience is women. As a woman, I was offended by the chatter on the KISS format telling women they need to wear a skirt to pick up men. How demeaning. It seems to me, they are tageting women with more boobs than brains.

I can guarantee you I and thousands of other listeners will not be listening to that top-40 junk music or the advertising that pays their bills.

Goodbye, 99.7...

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Posted by Tracey on January 15, 2009 at 8:59 PM

I will miss the quality music I heard on the Boulevard. :(

There is no way in h*ll that I will be listening to the new, dumbed down format!!!

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Posted by Steve in OP on January 15, 2009 at 5:33 PM

Not happy. Not happy at all.

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Posted by Quincy on January 15, 2009 at 2:56 PM

I didn't hear it until Wednesday morning, i was caught off-guard by all the Idol talk and was like this CAN'T be 99.7...
I kept changing it back hoping to hear sweet music...but it was 20miles before i heard a song that i didn't care about!

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Posted by liha on January 15, 2009 at 2:47 PM

PLEASE keep us posted on WTF is going on here. It was shocking enough when KY went off the air so suddenly, but this is PAINFUL. I LOVED the Boulevard! And it feels so wrong how they just yank it from the air with absolutely no explaination whatsoever...

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Posted by Fran on January 15, 2009 at 11:51 AM

How many top 40 stations does that make in KC? And how many good stations are left now? Occassionally 96.5 or 101.1 with the seldom 94.9.

It's not even a smart business decision, because now it's competing against entrenched top 40 stations that haven't switched format in KC for 20+ years.

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Posted by Keith on January 15, 2009 at 10:24 AM

entercom's kc phone number is :913-744-3600

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Posted by rita on January 15, 2009 at 9:35 AM

A true tragedy � the only enjoyable station in KC died � I listen in my HS classroom at school everyone really enjoyed. Now our classroom is stuck with 105.1 & 94.9 both fine but not as great as 99.7. In addition I listen to this in my car and at home - am really pissed � I hope they move it to HD Radio or start another new station - it was a really good format � unique :-(

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Posted by Smith on January 15, 2009 at 8:26 AM

99.7 was the only radio station i like and now it sucks.
I'm going back to listen to CD's only

F@%K RADIO

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Posted by Strahm on January 15, 2009 at 12:02 AM

No more full monty! I had 99.7 on my alarm clock, but when I woke up and heard something other than quality rock, I almost had to call in dead! 99.7 will be no more on any of my radios. Sad day...sad day.

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Posted by Tyler on January 14, 2009 at 11:19 PM

RYAN SEACREST CAN KISS MY ASS, ALONG WITH ALL HIS SHOWS.

LIKE WE NEED ANOTHER FAG STATION.

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Posted by Anonymous on January 14, 2009 at 6:11 PM

RYAN SEACREST CAN KISS MY ASS & SO CAN ALL OF HIS SHOWS! like we need another fag station.

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Posted by post on January 14, 2009 at 6:10 PM

For those of you who liked 99.7 and don't like commercials, I highly recommend 90.9 FM The Bridge. It's the original area "adult alternative" station. KTBG.fm online

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Posted by Dan on January 14, 2009 at 6:01 PM

I have a 50 minute drive to and from work and this afternoon I was questioning my memory. I thought I'd been hearing outstanding radio regularly (and at last) with my radio at 99.7 but NOOOOOOOOOOO!!!! It's back to driving with earbuds and my ipod. Oh well, it was nice while it lasted. I need to load up a fresh playlist of good music.

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Posted by Marc Haney on January 14, 2009 at 4:19 PM

Try emailing Entercom at http://www.entercom.com/contac...
to complain.

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Posted by Brian on January 14, 2009 at 3:59 PM

Thanks for your great comments and commiserations, y'all. Just wanted to direct your attention to the official press release, posted today. http://blogs.pitch.com/wayward...

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Posted by Jason Harper on January 14, 2009 at 3:58 PM

Uggh! The boulevard was a great way to start and end my day. I am so disappointed....it was the perfect station!

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Posted by Tracey on January 14, 2009 at 3:54 PM

I cannot believe that the best station in town just disappeared.the dj's were good, they gave you extra info about the music....where else am i going to hear stevie ray vaughn, santana, and the other truly great artists??????????? guess i'm going back to cd's..i think your research is flawed, more people listened than you think(ie they never called me)

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Posted by rita on January 14, 2009 at 1:06 PM

I, too was horrified when I got in my car to come home from work and garbage was coming out of my radio. Now I'm down to 3 stations in KC that I can tolerate (the Fox, Jack FM, and Oldies 95. And I'm really sick of Oldies 95).

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Posted by Susan on January 14, 2009 at 12:58 PM

They replace the best FM station in town with this? Can't wait until KISS starts playing Christmas music in October.

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Posted by Patty on January 14, 2009 at 12:56 PM
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