Kansas City's latest buzz band, Minden, has been working hard. After Middle of the Map Fest, opening slots for national acts such as Pepper Rabbit, Maserati and Hugo, and the completion of a new, forthcoming 7-inch, Minden has been turning more than a few heads lately. Yesterday the group dropped its first single, "Swift Way On," for digital download, courtesy of their local label the Record Machine.
You may recognize the track from a recent national ad campaign for popular clothing brand Free People starring model Sasha Pivovarova, directed by Guy Aroch. The video was featured on the company's home page in support of their spring catalog, and the blog's chain of comments was a-buzz with people asking for a link to download the song. Well, those Internet fashionistas (and you, dear Wayward listener) don't have to wait any longer.